Box Office Barometer 11-7-11: Looking For A New Hope

Things aren’t looking too good for the movie industry.  The box office is in its fourth month of modest returns, and two surefire newcomers are now more uncertainwater disappointments.  Universal brought in the Rush Hour director to make a Rush Hour (bi-racial buddy) recession movie.  The ironic outcome of its underperformance is that either people … Continue reading

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Beer, Chicken Videogames: The Rise and Fall of the 2011 Boston Red Sox

From my brother, Josh Samataro: “On September 28, 2011, the Boston Red Sox finished off one of the greatest regular season collapses in Major League Baseball history. The ensuing fallout pointed to numerous extracurricular activities that led to the club being ill-prepared to finish the season. With the help of Joel Samataro & Dan Shea, … Continue reading

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When Musicians Act a Fool on TV

Editor’s note: IXiiV Records (9 to 5 Records) is a music consulting firm that provides custom marketing, branding, and performance solutions to help independent recording artists reach their professional goals. IXiiV is run by two smart and savvy women, the Boss Ladies aka Vicki and Suz. Check out their previous post for Contested, contact them … Continue reading

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Frank McCourt is a Real Jerk

Not only has Frank McCourt ruined one of the most storied franchises in MLB: he did through poor math.  As this ESPN Los Angeles article shows, McCourt stole $189.16 from the team, but brilliant conjured $73 million from that from parking lot revenue and somehow found another $55 million for personal distributions.  But, all’s well … Continue reading

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Awesome Things: Back Seat on the School Bus

If you ever took the bus to school as a kid, you’ll remember this one. If you were awesome enough, you went straight for the seats all the way in the back. You’d be able to see everything that was going on in front of you, AND you could do horrible things to the cars … Continue reading

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Box Office Barometer 10-24-11: When And When Not To Rehash

This week provides a stark contrast between why and why not to make a sequel: Paranormal Activity 3: Our first movie was a hit, and the sequel did even more business.  Let’s make another one. The Three Musketeers 3D: Let’s use something in the public domain, because Alice in Wonderland made a lot of money.   … Continue reading

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Awesome Things: Ice Cream Cake

If you were a child and you went to your friends birthday parties, you remember this. If the party was good, it had ice cream cake. If the part were great, it had Carvel Ice Cream cake. The best part? Those Oreo Cookie Crumbs in the center. Now, please excuse me while I go hunt … Continue reading

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Awesome Things: Sitcom Theme Songs

Among the most awesome things in life, Sitcom Theme Songs. Don’t lie, you know you sing them all the time. Everyone and their mother knows the Fresh Prince lyrics by heart. The Friends theme song is one that you’ll remember forever and who can forget ‘Sunday, Monday, Happy Days’. Sitcom theme songs are just flat … Continue reading

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Doing Social Media 9-5 is WRONG…

If you’re a twitter user, you may follow some brands. Having a brand on twitter is absolutely fantastic, there’s an ever growing list of benefits for a brand utilizing social. In fact, it’s so prevalent these days that brands may make social their MAIN marketing focus in the near future. Powerful stuff. When a brand … Continue reading

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Simpsons Did It

Austrian automaker Marchi Mobile announced their new line of luxury RVs valued at $3 million.  Unfortunately for MM, their Elemment Palazzo will now be known as the “Family Guy” of RVs. Exhibit A:

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